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Sourcing for Halloween

Halloween 2014

Still thinking Halloween is too far away? Well, as international B2B sourcing can be relatively long, we recommend you start preparing for Halloween now.

That's why Alibaba.com Buyer Community has collected Halloween insights, analysis and data to let you better understand year-to-year market performance.

We have also selected five suppliers, all verified by independent third parties, for your choice.

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图片 Boo! Creepy Consumer Calculations for Halloween 2013 [Infographic]

Featuring parties, candies, and opportunities for dressing up, Halloween is more than just a children's holiday. Adults also want to join in the fun. Some 32.8% of adults are already shopping for Halloween before September 30, according to the following HalloweenCostumes.com infographic. A total of 43.6% of surveyed adults are Halloween shopping the first two weeks of October. And 23.6% of people wait until the final two weeks of October... Read more
图片 Halloween Fun: The Online Buzz on Treats, Kids' Favorites

Candy corn is one of most enduring symbols of Halloween - and the subject of more social media buzz than any other type of Halloween candy - according to the NetBase Brand Passion Index, which measures the intensity of consumer passion for brands among users of online communities. However, although the 130-year-old candy dominates Halloween "treat"-related conversations online, not all the buzz is positive... Read more
图片 Retailers Get Creative to Dress up Their Halloween Sales

While Christmas might be top of mind for many of e-retailers, some are focused on dressing up their Halloween sales. Several online retailers - even ones that do not sell traditional Halloween products such as candy or costumes - are using the spooky day as a marketing tactic as the end of October draws near. Read more
图片 E-retail's Holiday Gains

The average U.S. shopper will make 39.5% of their holiday purchases via e-commerce sites this year, up from 38.8% last year, Shop.org says in an estimate released today. The e-commerce arm of the National Retail Federation trade group says that would mark a high point of holiday e-retail. Read more
图片 Weird, Creepy, and Scary Imports...Oh My!

Halloween is upon us and to celebrate we decided to do what we do best, research. Halloween has a number of sterotypical products associated with it. Below you will see some of their import activity over the past rolling year. Interestingly, Hog Guts, Bladders, and Stomachs is rated number one in total value on our list. And don't worry, sales... Read more

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